Infographic · WhatsApp Business
WhatsApp Business: 5 features every business owner should know
From lesson 3: Set up WhatsApp Business professionally of the free course.
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Claudia Academy cover with the title “WhatsApp Business: 5 features every business owner should know.” The subtitle says the features are free in the WhatsApp Business app and that the menus differ by device and version, usually under Business tools.
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The five features of the WhatsApp Business app. Business profile: name, category, description, address and email or website. Business hours: visible in your profile and worth adjusting around holidays. Greeting message and away message: an automatic welcome and a message outside business hours. Quick replies: saved answers you bring up with a forward slash. Labels: such as new request, call back or done.
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Four example texts to adapt. Greeting message: welcome to business name, how can we help you? Away message: we are closed now and will reply starting at a certain day and time. Quick reply for business hours: the days, times and address. Quick reply for appointments: which service is it for, and which day and time work best for you?
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Five numbered steps to set up WhatsApp Business. One, update your profile and ask a colleague to read it over. Two, write a greeting message and an away message. Three, create five quick replies for your most frequently asked questions. Four, choose four or five labels and agree on who adds them. Five, check after a week whether the texts are still correct.
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Four points to keep in mind. Menus differ by device and version; look for Business tools in the settings. Only send messages with permission, and never unsolicited to large groups. These tips are about the free app, not the business platform for connecting software. Make quick replies personal, so they fit the question.
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Summary: business profile, business hours, automatic messages, quick replies and labels are five free features that let customers know where they stand.
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Pointer to the free Claudia Academy lesson “Set up WhatsApp Business professionally,” at claudia.bitsplease.org/en/academy/customer-service-system/lesson-3-whatsapp-business.
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